For the Animals
An Argument Guide
PT

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J11

"Meat tastes good."

The answer in one sentence

the pleasure of taste is real, but it's a small interest set against the greatest interest of another being: to stay alive and not suffer. In no other context do we accept that someone's taste justifies killing. And the pleasure of eating doesn't depend on the animal: taste is largely learned, and much of what makes meat tasty comes from preparation, salt, fat and seasoning.

Root chapter: one of the three roots where conversations end, along with A10 and E12

Note: although it sits in Part IND, this is one of the frankest arguments in the catalog. It claims neither necessity nor impossibility: it admits the reason is pleasure.

Short answer

No one doubts that meat tastes good to people who like it. The question is whether that pleasure justifies someone's death. On one side is the taste of a meal; on the other, an animal's whole life. In no other context do we accept that someone's taste justifies killing: no one would defend eating dogs because their meat is tasty. And the pleasure doesn't depend on the animal: taste adapts, and seasoning, salt and fat are in plant food too.

For children

Imagine you love a toy, but to play with it someone has to get hurt. Would it be right to play anyway, just because it's fun? Most people would say no. Liking something is good, but it doesn't let us hurt others. And we can discover tasty new foods that don't hurt anyone.

Ask a question back

"If dog meat were the tastiest in the world, would that make eating it acceptable?"

Como pode aparecer

"Meat is just too good."
Everyday conversation
"Bacon is too good."
Everyday conversation
"I can't live without cheese."
Everyday conversation
"Steak is sacred."
Everyday conversation
"Whatever the argument, I'm sticking with my barbecue."
Social media
"And what am I going to live on, just salad?" (which is J10)
Rhetorical question
"Life's too short to give up what I like."
Hedonist version
"Gustatory pleasure has value and must be weighed against the cost to animals."
Academic version
"I know it's wrong, but I like it too much to stop." (which is E12)
Frank version

The strongest version

How it is said

"I know, but meat is just too good. I can't live without a barbecue."

Strongest version (steelman):

  1. P1Pleasure is a real good, and a good life includes pleasures, among them those of food.
  2. P2Eating meat gives a pleasure that, for many people, no substitute offers in the same way.
  3. P3Giving up an important pleasure is a legitimate cost, which should go on the moral scales.
  4. CSo the pleasure of eating meat is a valid reason to keep eating it.

P1 and P3 are true: no one needs to give up pleasures for no reason, and the cost of changing exists. The problem lies in what is put on the other side of the scales.

The argument is valid only in the form "pleasure is a reason". It fails when the conclusion is "pleasure is a sufficient reason", because the scales have two sides and the other side is someone's whole life.

Full answer

  1. a

    Reconstruction and diagnosis

    The argument is honest, and that's a virtue: it doesn't pretend there's a necessity. But it lays out clearly what's on the scales.

    Side of the scalesWhat weighs
    Whoever eatsThe difference in pleasure between a meal with meat and a meal without
    The animalTheir whole life, freedom from suffering and all the experiences they'd still have

    The principle of equal consideration of interests, formulated by Peter Singer, says that similar interests should carry similar weight, and that a lesser interest shouldn't prevail over a greater one just because it belongs to someone of our species. Here, a trivial interest on one side is set against a vital interest on the other.

  2. b

    Where the argument breaks

    1. Pleasure doesn't justify harm in any other context.

    No one accepts "I did it because I enjoy it" as a justification for hurting a dog, for cockfighting or for any harm to humans. The criterion is only accepted when the victim is a farmed animal.

    2. The disproportion is enormous.

    The difference in pleasure between one meal and another is small and fleeting. On the other side are an animal's whole life and, in practice, the suffering of an animal raised on an industrial scale. Even those who assign animals less value would struggle to make that calculation add up.

    3. Taste is learned.

    Food preferences form through experience and repeated exposure, especially in childhood, and they change over time. Many people who stop eating meat report that the craving fades. The pleasure that seems irreplaceable is largely a habit.

    4. The pleasure doesn't come only from the animal.

    Much of the flavor associated with meat comes from salt, fat, smoking, caramelization and seasoning, all available in plant dishes. There are also alternatives that imitate texture and flavor, and the plant cooking of many cultures is old and rich (J10).

    5. The argument concedes the moral point.

    People who say "it tastes good" rarely say "there's nothing wrong with it". By appealing to pleasure, they admit there's no other reason. That's why J11 is one of the roots of the connections map: it's where the conversation arrives when the other justifications fall.

  3. c

    Data and sources

    SourceWhat it saysNote
    Piazza et al., 2015, *Appetite*"Nice" is one of the four most common justifications for eating meat, and together they cover 83% to 91% of the justifications givenSix studies
    Birch, 1999, *Annual Review of Nutrition*Food preferences form through the interaction of predispositions and eating experience, especially in the early yearsChecked from the abstract and bibliographic records
    Singer, *Animal Liberation* (1975))The principle of equal consideration of interestsThe book that popularized the term "speciesism"
  4. d

    The strongest counter-reply: small pleasures add up to a good life

    The most serious version doesn't say the pleasure of a meal is worth more than a life. It says the pleasures of food are an important part of a good life, tied to affection, culture and company, and that asking someone to give them up is asking a lot. Besides, one person's purchase doesn't directly kill a specific animal (K1, K2), so the scales wouldn't be a life against a meal.

  5. e

    Why the counter-reply doesn't reach the conclusion

    Company doesn't depend on the animal.

    Affection, culture and gatherings carry on with a different menu (D8). What's lost is an ingredient, not social life.

    Added up, the animals add up too.

    If meals accumulate over a life, so do the animals eaten: one person eats hundreds or thousands of animals over a lifetime.

    The causal objection has an answer.

    Even without directly killing a specific animal, each purchase has an expected effect on how many animals are raised and killed, as chapter K1 shows.

    "Asking a lot" speaks to difficulty, not justice.

    Difficulty may explain why someone hasn't changed yet. It doesn't make what's done to the animal fair.

  6. f

    Back to the moral question

    This is one of the three points where conversations usually end, because it admits the essential: what's left is pleasure. The moral question becomes sharp: does the pleasure of a flavor, which can largely be recreated with plants, outweigh the whole life of an animal who feels?

Reasoning errors

Logical

Is the form valid?

Insufficient reason
Treats "is a reason" as "is a sufficient reason"
Changing the question
Answers "do I like it?" when the question is "is it fair?"

Epistemological

Does the evidence support it?

Overestimating the irreplaceable
Assumes the pleasure can't be had another way

Moral

Is the criterion coherent?

Disproportion of interests
Puts a trivial interest above a vital one
Double standard
Wouldn't accept pleasure as a justification if the victim were a dog or a human

Biases

Affect heuristic

"I like it, so it's good": pleasure contaminates moral judgment

Linked to J10

Rationalization through the 4Ns

"Nice" is one of the four most common justifications

Piazza et al., 2015

Meat paradox

Eating meat leads to attributing less mind and less moral status to the animal

Loughnan, Haslam and Bastian, 2010

Temporal discounting

Immediate pleasure weighs more than distant consequences

General literature on temporal discounting

Status quo bias

The current menu seems the only way to have pleasure

Samuelson and Zeckhauser, 1988

Loss aversion and the endowment effect

The flavor one already has is worth more than the flavors one would gain

Kahneman, Knetsch and Thaler, 1990

Extrapolations

The principle being tested is: "the pleasure of whoever consumes justifies the harm to whoever is consumed".

If it applied to…Dog meatTap to see

It would be acceptable if tasty

Almost no one in the West accepts this

If it applied to…Dogfighting and cockfightingTap to see

They'd be justified by the spectators' pleasure

Banned in many countries

If it applied to…Hunting for sportTap to see

The pleasure of the hunt would be enough

Many people who eat meat condemn it

If it applied to…Harm to humansTap to see

Someone's pleasure would justify harming another

No ethics accepts this

Contradictions

Doesn't accept pleasure as a justification for cruelty.

The same person would condemn someone who hurts an animal "because they enjoy it".

Wouldn't eat dog even if it were tasty.

Flavor stops mattering when the species changes.

Has changed tastes before.

Almost everyone has come to like foods they disliked as children, and stopped liking others.

Gives up pleasures for lesser reasons.

Diets and restrictions for health or appearance show pleasure isn't untouchable.

Admits the problem by appealing to pleasure.

If nothing were wrong, there'd be no need to say "but it tastes good".

What the argument gets right

What is true

The argument has an honesty many others lack: it doesn't invent a necessity. And there's truth in it. The pleasure of food matters, is part of a good life and is tied to memories, culture and affection. Changing one's diet has real costs, and no one should pretend it's easy for everyone.

But

But precisely because it's frank, the argument shows where the question lies. If the only reason is pleasure, the question is whether the pleasure of a meal is worth someone's life. Almost everyone says no in every other case, and pleasure, unlike life, can be found on another plate.